Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 14226
VM0014226Goldmember14226@example.test · +601110014226 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,841
Current loyalty balance
Lifetime Spend
RM 4,802
Across 30 visits
Total Visits
30
Since 2025-02-27
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
67d
2026-08-03
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,841 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 15
Outlet purchase
2026-07-22 · Member activity · RM 132.75
App session
2026-07-10 · OPLUMO Outlet 15
Points credited
2026-06-28 · Member activity · RM 150.45
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 15
Outlet purchase
2026-06-04 · Member activity · RM 168.15
Points credited
2026-05-23 · OPLUMO Outlet 15
Outlet purchase
2026-05-11 · Member activity · RM 185.85