Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 14215
VM0014215Goldmember14215@example.test · +601110014215 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
4,130
Current loyalty balance
Lifetime Spend
RM 5,164
Across 33 visits
Total Visits
33
Since 2025-01-16
Average Order Value
RM 126
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,130 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 4
Outlet purchase
2026-08-03 · Member activity · RM 94.50
App session
2026-07-22 · OPLUMO Outlet 4
Points credited
2026-07-10 · Member activity · RM 107.10
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 4
Outlet purchase
2026-06-16 · Member activity · RM 119.70
Points credited
2026-06-04 · OPLUMO Outlet 4
Outlet purchase
2026-05-23 · Member activity · RM 132.30