Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14200
VM0014200Goldmember14200@example.test · +601110014200 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted In
Points Balance
4,529
Current loyalty balance
Lifetime Spend
RM 5,662
Across 42 visits
Total Visits
42
Since 2024-06-26
Average Order Value
RM 178
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
97d
2026-07-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,529 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 6
Outlet purchase
2026-06-22 · Member activity · RM 133.50
App session
2026-06-10 · OPLUMO Outlet 6
Points credited
2026-05-29 · Member activity · RM 151.30
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 6
Outlet purchase
2026-05-05 · Member activity · RM 169.10
Points credited
2026-04-23 · OPLUMO Outlet 6
Outlet purchase
2026-04-11 · Member activity · RM 186.90