Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01419
VM0001419Membermember1419@example.test · +601110001419 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
430
Current loyalty balance
Lifetime Spend
RM 538
Across 6 visits
Total Visits
6
Since 2026-02-25
Average Order Value
RM 75
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
136d
2026-05-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
430 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 9
Outlet purchase
2026-05-14 · Member activity · RM 56.25
App session
2026-05-02 · OPLUMO Outlet 9
Points credited
2026-04-20 · Member activity · RM 63.75
Win-back campaign delivered
2026-04-08 · OPLUMO Outlet 9
Outlet purchase
2026-03-27 · Member activity · RM 71.25
Points credited
2026-03-15 · OPLUMO Outlet 9
Outlet purchase
2026-03-03 · Member activity · RM 78.75