Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14186
VM0014186Silvermember14186@example.test · +601110014186 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,127
Current loyalty balance
Lifetime Spend
RM 1,410
Across 15 visits
Total Visits
15
Since 2025-09-17
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
135d
2026-05-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,127 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 9
Outlet purchase
2026-05-15 · Member activity · RM 64.50
App session
2026-05-03 · OPLUMO Outlet 9
Points credited
2026-04-21 · Member activity · RM 73.10
Win-back campaign delivered
2026-04-09 · OPLUMO Outlet 9
Outlet purchase
2026-03-28 · Member activity · RM 81.70
Points credited
2026-03-16 · OPLUMO Outlet 9
Outlet purchase
2026-03-04 · Member activity · RM 90.30