Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 14171
VM0014171Membermember14171@example.test · +601110014171 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
729
Current loyalty balance
Lifetime Spend
RM 912
Across 9 visits
Total Visits
9
Since 2026-01-04
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
134d
2026-05-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
729 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 11
Outlet purchase
2026-05-16 · Member activity · RM 63.00
App session
2026-05-04 · OPLUMO Outlet 11
Points credited
2026-04-22 · Member activity · RM 71.40
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 11
Outlet purchase
2026-03-29 · Member activity · RM 79.80
Points credited
2026-03-17 · OPLUMO Outlet 11
Outlet purchase
2026-03-05 · Member activity · RM 88.20