Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 14165
VM0014165Silvermember14165@example.test · +601110014165 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,376
Current loyalty balance
Lifetime Spend
RM 2,971
Across 16 visits
Total Visits
16
Since 2025-12-14
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
29d
2026-09-10
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,376 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-10 · OPLUMO Outlet 5
Outlet purchase
2026-08-29 · Member activity · RM 130.50
App session
2026-08-17 · OPLUMO Outlet 5
Points credited
2026-08-05 · Member activity · RM 147.90
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 5
Outlet purchase
2026-07-12 · Member activity · RM 165.30
Points credited
2026-06-30 · OPLUMO Outlet 5
Outlet purchase
2026-06-18 · Member activity · RM 182.70