Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14162
VM0014162Goldmember14162@example.test · +601110014162 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,986
Current loyalty balance
Lifetime Spend
RM 4,983
Across 40 visits
Total Visits
40
Since 2024-07-29
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,986 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 2
Outlet purchase
2026-06-19 · Member activity · RM 106.50
App session
2026-06-07 · OPLUMO Outlet 2
Points credited
2026-05-26 · Member activity · RM 120.70
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 2
Outlet purchase
2026-05-02 · Member activity · RM 134.90
Points credited
2026-04-20 · OPLUMO Outlet 2
Outlet purchase
2026-04-08 · Member activity · RM 149.10