Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14150
VM0014150Goldmember14150@example.test · +601110014150 · Preferred outlet: OPLUMO Outlet 7
App UserFamily
Consent Status
Opted In
Points Balance
3,390
Current loyalty balance
Lifetime Spend
RM 4,238
Across 45 visits
Total Visits
45
Since 2024-03-06
Average Order Value
RM 89
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
155d
2026-05-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,390 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 7
Outlet purchase
2026-04-25 · Member activity · RM 66.75
App session
2026-04-13 · OPLUMO Outlet 7
Points credited
2026-04-01 · Member activity · RM 75.65
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 7
Outlet purchase
2026-03-08 · Member activity · RM 84.55
Points credited
2026-02-24 · OPLUMO Outlet 7
Outlet purchase
2026-02-12 · Member activity · RM 93.45