Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 14123
VM0014123Silvermember14123@example.test · +601110014123 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted Out
Points Balance
1,540
Current loyalty balance
Lifetime Spend
RM 1,925
Across 40 visits
Total Visits
40
Since 2024-10-22
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
15d
2026-09-24
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,540 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-24 · OPLUMO Outlet 14
Outlet purchase
2026-09-12 · Member activity · RM 46.50
App session
2026-08-31 · OPLUMO Outlet 14
Points credited
2026-08-19 · Member activity · RM 52.70
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 14
Outlet purchase
2026-07-26 · Member activity · RM 58.90
Points credited
2026-07-14 · OPLUMO Outlet 14
Outlet purchase
2026-07-02 · Member activity · RM 65.10