Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 14120
VM0014120Silvermember14120@example.test · +601110014120 · Preferred outlet: OPLUMO Outlet 11
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,653
Current loyalty balance
Lifetime Spend
RM 2,067
Across 15 visits
Total Visits
15
Since 2025-10-27
Average Order Value
RM 143
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
95d
2026-07-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,653 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 11
Outlet purchase
2026-06-24 · Member activity · RM 107.25
App session
2026-06-12 · OPLUMO Outlet 11
Points credited
2026-05-31 · Member activity · RM 121.55
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 11
Outlet purchase
2026-05-07 · Member activity · RM 135.85
Points credited
2026-04-25 · OPLUMO Outlet 11
Outlet purchase
2026-04-13 · Member activity · RM 150.15