Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14068
VM0014068Silvermember14068@example.test · +601110014068 · Preferred outlet: OPLUMO Outlet 10
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,025
Current loyalty balance
Lifetime Spend
RM 2,532
Across 15 visits
Total Visits
15
Since 2025-11-25
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
66d
2026-08-04
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,025 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 10
Outlet purchase
2026-07-23 · Member activity · RM 105.00
App session
2026-07-11 · OPLUMO Outlet 10
Points credited
2026-06-29 · Member activity · RM 119.00
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 10
Outlet purchase
2026-06-05 · Member activity · RM 133.00
Points credited
2026-05-24 · OPLUMO Outlet 10
Outlet purchase
2026-05-12 · Member activity · RM 147.00