Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 14063
VM0014063Silvermember14063@example.test · +601110014063 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,985
Current loyalty balance
Lifetime Spend
RM 2,482
Across 26 visits
Total Visits
26
Since 2025-07-10
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
6d
2026-10-03
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,985 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-03 · OPLUMO Outlet 5
Outlet purchase
2026-09-21 · Member activity · RM 80.25
App session
2026-09-09 · OPLUMO Outlet 5
Points credited
2026-08-28 · Member activity · RM 90.95
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 5
Outlet purchase
2026-08-04 · Member activity · RM 101.65
Points credited
2026-07-23 · OPLUMO Outlet 5
Outlet purchase
2026-07-11 · Member activity · RM 112.35