Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14056
VM0014056Membermember14056@example.test · +601110014056 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted In
Points Balance
765
Current loyalty balance
Lifetime Spend
RM 957
Across 24 visits
Total Visits
24
Since 2025-04-11
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
132d
2026-05-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
765 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 15
Outlet purchase
2026-05-18 · Member activity · RM 27.75
App session
2026-05-06 · OPLUMO Outlet 15
Points credited
2026-04-24 · Member activity · RM 31.45
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 15
Outlet purchase
2026-03-31 · Member activity · RM 35.15
Points credited
2026-03-19 · OPLUMO Outlet 15
Outlet purchase
2026-03-07 · Member activity · RM 38.85