Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 14021
VM0014021Silvermember14021@example.test · +601110014021 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,386
Current loyalty balance
Lifetime Spend
RM 2,983
Across 32 visits
Total Visits
32
Since 2024-11-09
Average Order Value
RM 77
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
141d
2026-05-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,386 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 14
Outlet purchase
2026-05-09 · Member activity · RM 57.75
App session
2026-04-27 · OPLUMO Outlet 14
Points credited
2026-04-15 · Member activity · RM 65.45
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 14
Outlet purchase
2026-03-22 · Member activity · RM 73.15
Points credited
2026-03-10 · OPLUMO Outlet 14
Outlet purchase
2026-02-26 · Member activity · RM 80.85