Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14018
VM0014018Silvermember14018@example.test · +601110014018 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,264
Current loyalty balance
Lifetime Spend
RM 1,581
Across 39 visits
Total Visits
39
Since 2024-08-03
Average Order Value
RM 48
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
113d
2026-06-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,264 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 11
Outlet purchase
2026-06-06 · Member activity · RM 36.00
App session
2026-05-25 · OPLUMO Outlet 11
Points credited
2026-05-13 · Member activity · RM 40.80
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 11
Outlet purchase
2026-04-19 · Member activity · RM 45.60
Points credited
2026-04-07 · OPLUMO Outlet 11
Outlet purchase
2026-03-26 · Member activity · RM 50.40