Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 14010
VM0014010Silvermember14010@example.test · +601110014010 · Preferred outlet: OPLUMO Outlet 3
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,455
Current loyalty balance
Lifetime Spend
RM 1,820
Across 15 visits
Total Visits
15
Since 2025-08-18
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
165d
2026-04-27
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,455 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-27 · OPLUMO Outlet 3
Outlet purchase
2026-04-15 · Member activity · RM 99.00
App session
2026-04-03 · OPLUMO Outlet 3
Points credited
2026-03-22 · Member activity · RM 112.20
Win-back campaign delivered
2026-03-10 · OPLUMO Outlet 3
Outlet purchase
2026-02-26 · Member activity · RM 125.40
Points credited
2026-02-14 · OPLUMO Outlet 3
Outlet purchase
2026-02-02 · Member activity · RM 138.60