Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 13970
VM0013970Silvermember13970@example.test · +601110013970 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
984
Current loyalty balance
Lifetime Spend
RM 1,231
Across 10 visits
Total Visits
10
Since 2026-03-08
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
53d
2026-08-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
984 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 14
Outlet purchase
2026-08-05 · Member activity · RM 117.75
App session
2026-07-24 · OPLUMO Outlet 14
Points credited
2026-07-12 · Member activity · RM 133.45
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 14
Outlet purchase
2026-06-18 · Member activity · RM 149.15
Points credited
2026-06-06 · OPLUMO Outlet 14
Outlet purchase
2026-05-25 · Member activity · RM 164.85