Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 13965
VM0013965Goldmember13965@example.test · +601110013965 · Preferred outlet: OPLUMO Outlet 9
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,552
Current loyalty balance
Lifetime Spend
RM 3,191
Across 40 visits
Total Visits
40
Since 2024-08-17
Average Order Value
RM 105
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,552 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 9
Outlet purchase
2026-07-08 · Member activity · RM 78.75
App session
2026-06-26 · OPLUMO Outlet 9
Points credited
2026-06-14 · Member activity · RM 89.25
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 9
Outlet purchase
2026-05-21 · Member activity · RM 99.75
Points credited
2026-05-09 · OPLUMO Outlet 9
Outlet purchase
2026-04-27 · Member activity · RM 110.25