Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 13962
VM0013962Silvermember13962@example.test · +601110013962 · Preferred outlet: OPLUMO Outlet 6
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,107
Current loyalty balance
Lifetime Spend
RM 2,634
Across 26 visits
Total Visits
26
Since 2025-04-26
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
81d
2026-07-20
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,107 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 6
Outlet purchase
2026-07-08 · Member activity · RM 81.00
App session
2026-06-26 · OPLUMO Outlet 6
Points credited
2026-06-14 · Member activity · RM 91.80
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 6
Outlet purchase
2026-05-21 · Member activity · RM 102.60
Points credited
2026-05-09 · OPLUMO Outlet 6
Outlet purchase
2026-04-27 · Member activity · RM 113.40