Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 13941
VM0013941Silvermember13941@example.test · +601110013941 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,687
Current loyalty balance
Lifetime Spend
RM 2,109
Across 17 visits
Total Visits
17
Since 2025-10-18
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
68d
2026-08-02
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,687 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 2
Outlet purchase
2026-07-21 · Member activity · RM 80.25
App session
2026-07-09 · OPLUMO Outlet 2
Points credited
2026-06-27 · Member activity · RM 90.95
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 2
Outlet purchase
2026-06-03 · Member activity · RM 101.65
Points credited
2026-05-22 · OPLUMO Outlet 2
Outlet purchase
2026-05-10 · Member activity · RM 112.35