Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 13923
VM0013923Silvermember13923@example.test · +601110013923 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
2,358
Current loyalty balance
Lifetime Spend
RM 2,949
Across 29 visits
Total Visits
29
Since 2025-04-12
Average Order Value
RM 89
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
41d
2026-08-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,358 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-29 · OPLUMO Outlet 1
Outlet purchase
2026-08-17 · Member activity · RM 66.75
App session
2026-08-05 · OPLUMO Outlet 1
Points credited
2026-07-24 · Member activity · RM 75.65
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 1
Outlet purchase
2026-06-30 · Member activity · RM 84.55
Points credited
2026-06-18 · OPLUMO Outlet 1
Outlet purchase
2026-06-06 · Member activity · RM 93.45