Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 13915
VM0013915Platinummember13915@example.test · +601110013915 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
5,002
Current loyalty balance
Lifetime Spend
RM 6,254
Across 37 visits
Total Visits
37
Since 2024-11-02
Average Order Value
RM 180
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
58d
2026-08-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,002 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 10
Outlet purchase
2026-07-31 · Member activity · RM 135.00
App session
2026-07-19 · OPLUMO Outlet 10
Points credited
2026-07-07 · Member activity · RM 153.00
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 10
Outlet purchase
2026-06-13 · Member activity · RM 171.00
Points credited
2026-06-01 · OPLUMO Outlet 10
Outlet purchase
2026-05-20 · Member activity · RM 189.00