Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 13898
VM0013898Goldmember13898@example.test · +601110013898 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,967
Current loyalty balance
Lifetime Spend
RM 4,960
Across 36 visits
Total Visits
36
Since 2024-09-29
Average Order Value
RM 128
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
110d
2026-06-21
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,967 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 10
Outlet purchase
2026-06-09 · Member activity · RM 96.00
App session
2026-05-28 · OPLUMO Outlet 10
Points credited
2026-05-16 · Member activity · RM 108.80
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 10
Outlet purchase
2026-04-22 · Member activity · RM 121.60
Points credited
2026-04-10 · OPLUMO Outlet 10
Outlet purchase
2026-03-29 · Member activity · RM 134.40