Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 13890
VM0013890Platinummember13890@example.test · +601110013890 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,707
Current loyalty balance
Lifetime Spend
RM 7,135
Across 43 visits
Total Visits
43
Since 2024-05-24
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
112d
2026-06-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,707 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 2
Outlet purchase
2026-06-07 · Member activity · RM 127.50
App session
2026-05-26 · OPLUMO Outlet 2
Points credited
2026-05-14 · Member activity · RM 144.50
Win-back campaign delivered
2026-05-02 · OPLUMO Outlet 2
Outlet purchase
2026-04-20 · Member activity · RM 161.50
Points credited
2026-04-08 · OPLUMO Outlet 2
Outlet purchase
2026-03-27 · Member activity · RM 178.50