Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13864
VM0013864Silvermember13864@example.test · +601110013864 · Preferred outlet: OPLUMO Outlet 10
High ValueWeekend
Consent Status
Opted In
Points Balance
1,619
Current loyalty balance
Lifetime Spend
RM 2,025
Across 16 visits
Total Visits
16
Since 2025-11-05
Average Order Value
RM 155
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
68d
2026-08-02
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,619 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 10
Outlet purchase
2026-07-21 · Member activity · RM 116.25
App session
2026-07-09 · OPLUMO Outlet 10
Points credited
2026-06-27 · Member activity · RM 131.75
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 10
Outlet purchase
2026-06-03 · Member activity · RM 147.25
Points credited
2026-05-22 · OPLUMO Outlet 10
Outlet purchase
2026-05-10 · Member activity · RM 162.75