Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13840
VM0013840Silvermember13840@example.test · +601110013840 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted In
Points Balance
2,349
Current loyalty balance
Lifetime Spend
RM 2,937
Across 32 visits
Total Visits
32
Since 2024-10-02
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
179d
2026-04-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,349 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 3
Outlet purchase
2026-04-01 · Member activity · RM 85.50
App session
2026-03-20 · OPLUMO Outlet 3
Points credited
2026-03-08 · Member activity · RM 96.90
Win-back campaign delivered
2026-02-24 · OPLUMO Outlet 3
Outlet purchase
2026-02-12 · Member activity · RM 108.30
Points credited
2026-01-31 · OPLUMO Outlet 3
Outlet purchase
2026-01-19 · Member activity · RM 119.70