Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 13815
VM0013815Silvermember13815@example.test · +601110013815 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,238
Current loyalty balance
Lifetime Spend
RM 2,798
Across 30 visits
Total Visits
30
Since 2025-05-02
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
3d
2026-10-06
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,238 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-06 · OPLUMO Outlet 12
Outlet purchase
2026-09-24 · Member activity · RM 87.75
App session
2026-09-12 · OPLUMO Outlet 12
Points credited
2026-08-31 · Member activity · RM 99.45
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 12
Outlet purchase
2026-08-07 · Member activity · RM 111.15
Points credited
2026-07-26 · OPLUMO Outlet 12
Outlet purchase
2026-07-14 · Member activity · RM 122.85