Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01379
VM0001379Membermember1379@example.test · +601110001379 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
792
Current loyalty balance
Lifetime Spend
RM 991
Across 18 visits
Total Visits
18
Since 2025-10-05
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
63d
2026-08-07
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
792 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 3
Outlet purchase
2026-07-26 · Member activity · RM 53.25
App session
2026-07-14 · OPLUMO Outlet 3
Points credited
2026-07-02 · Member activity · RM 60.35
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 3
Outlet purchase
2026-06-08 · Member activity · RM 67.45
Points credited
2026-05-27 · OPLUMO Outlet 3
Outlet purchase
2026-05-15 · Member activity · RM 74.55