Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 13787
VM0013787Membermember13787@example.test · +601110013787 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
945
Current loyalty balance
Lifetime Spend
RM 1,182
Across 14 visits
Total Visits
14
Since 2025-09-15
Average Order Value
RM 89
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
155d
2026-05-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
945 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 1
Outlet purchase
2026-04-25 · Member activity · RM 66.75
App session
2026-04-13 · OPLUMO Outlet 1
Points credited
2026-04-01 · Member activity · RM 75.65
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 1
Outlet purchase
2026-03-08 · Member activity · RM 84.55
Points credited
2026-02-24 · OPLUMO Outlet 1
Outlet purchase
2026-02-12 · Member activity · RM 93.45