Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13780
VM0013780Silvermember13780@example.test · +601110013780 · Preferred outlet: OPLUMO Outlet 11
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,178
Current loyalty balance
Lifetime Spend
RM 1,473
Across 12 visits
Total Visits
12
Since 2026-01-10
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,178 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 11
Outlet purchase
2026-07-15 · Member activity · RM 115.50
App session
2026-07-03 · OPLUMO Outlet 11
Points credited
2026-06-21 · Member activity · RM 130.90
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 11
Outlet purchase
2026-05-28 · Member activity · RM 146.30
Points credited
2026-05-16 · OPLUMO Outlet 11
Outlet purchase
2026-05-04 · Member activity · RM 161.70