Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 13778
VM0013778Silvermember13778@example.test · +601110013778 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,452
Current loyalty balance
Lifetime Spend
RM 1,815
Across 41 visits
Total Visits
41
Since 2024-08-03
Average Order Value
RM 53
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
77d
2026-07-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,452 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 9
Outlet purchase
2026-07-12 · Member activity · RM 39.75
App session
2026-06-30 · OPLUMO Outlet 9
Points credited
2026-06-18 · Member activity · RM 45.05
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 9
Outlet purchase
2026-05-25 · Member activity · RM 50.35
Points credited
2026-05-13 · OPLUMO Outlet 9
Outlet purchase
2026-05-01 · Member activity · RM 55.65