Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 13775
VM0013775Membermember13775@example.test · +601110013775 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted In
Points Balance
170
Current loyalty balance
Lifetime Spend
RM 213
Across 8 visits
Total Visits
8
Since 2026-05-26
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
10d
2026-09-29
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
170 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-29 · OPLUMO Outlet 6
Outlet purchase
2026-09-17 · Member activity · RM 21.00
App session
2026-09-05 · OPLUMO Outlet 6
Points credited
2026-08-24 · Member activity · RM 23.80
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 6
Outlet purchase
2026-07-31 · Member activity · RM 26.60
Points credited
2026-07-19 · OPLUMO Outlet 6
Outlet purchase
2026-07-07 · Member activity · RM 29.40