Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13768
VM0013768Goldmember13768@example.test · +601110013768 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted Out
Points Balance
3,954
Current loyalty balance
Lifetime Spend
RM 4,944
Across 29 visits
Total Visits
29
Since 2024-12-23
Average Order Value
RM 152
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
151d
2026-05-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,954 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 16
Outlet purchase
2026-04-29 · Member activity · RM 114.00
App session
2026-04-17 · OPLUMO Outlet 16
Points credited
2026-04-05 · Member activity · RM 129.20
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 16
Outlet purchase
2026-03-12 · Member activity · RM 144.40
Points credited
2026-02-28 · OPLUMO Outlet 16
Outlet purchase
2026-02-16 · Member activity · RM 159.60