Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 13711
VM0013711Silvermember13711@example.test · +601110013711 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,854
Current loyalty balance
Lifetime Spend
RM 2,318
Across 24 visits
Total Visits
24
Since 2025-06-26
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
56d
2026-08-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,854 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 10
Outlet purchase
2026-08-02 · Member activity · RM 70.50
App session
2026-07-21 · OPLUMO Outlet 10
Points credited
2026-07-09 · Member activity · RM 79.90
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 10
Outlet purchase
2026-06-15 · Member activity · RM 89.30
Points credited
2026-06-03 · OPLUMO Outlet 10
Outlet purchase
2026-05-22 · Member activity · RM 98.70