Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 13710
VM0013710Goldmember13710@example.test · +601110013710 · Preferred outlet: OPLUMO Outlet 9
App UserFamily
Consent Status
Opted In
Points Balance
3,577
Current loyalty balance
Lifetime Spend
RM 4,472
Across 39 visits
Total Visits
39
Since 2024-08-29
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,577 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 9
Outlet purchase
2026-07-02 · Member activity · RM 111.00
App session
2026-06-20 · OPLUMO Outlet 9
Points credited
2026-06-08 · Member activity · RM 125.80
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 9
Outlet purchase
2026-05-15 · Member activity · RM 140.60
Points credited
2026-05-03 · OPLUMO Outlet 9
Outlet purchase
2026-04-21 · Member activity · RM 155.40