Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 13689
VM0013689Silvermember13689@example.test · +601110013689 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted In
Points Balance
1,178
Current loyalty balance
Lifetime Spend
RM 1,474
Across 18 visits
Total Visits
18
Since 2025-09-18
Average Order Value
RM 81
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
80d
2026-07-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,178 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 5
Outlet purchase
2026-07-09 · Member activity · RM 60.75
App session
2026-06-27 · OPLUMO Outlet 5
Points credited
2026-06-15 · Member activity · RM 68.85
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 5
Outlet purchase
2026-05-22 · Member activity · RM 76.95
Points credited
2026-05-10 · OPLUMO Outlet 5
Outlet purchase
2026-04-28 · Member activity · RM 85.05