Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 13679
VM0013679Membermember13679@example.test · +601110013679 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
186
Current loyalty balance
Lifetime Spend
RM 233
Across 10 visits
Total Visits
10
Since 2026-03-28
Average Order Value
RM 25
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
33d
2026-09-06
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
186 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-06 · OPLUMO Outlet 12
Outlet purchase
2026-08-25 · Member activity · RM 18.75
App session
2026-08-13 · OPLUMO Outlet 12
Points credited
2026-08-01 · Member activity · RM 21.25
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 12
Outlet purchase
2026-07-08 · Member activity · RM 23.75
Points credited
2026-06-26 · OPLUMO Outlet 12
Outlet purchase
2026-06-14 · Member activity · RM 26.25