Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 13661
VM0013661Membermember13661@example.test · +601110013661 · Preferred outlet: OPLUMO Outlet 11
New JoinerHigh Value
Consent Status
Opted In
Points Balance
553
Current loyalty balance
Lifetime Spend
RM 691
Across 17 visits
Total Visits
17
Since 2025-07-21
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
157d
2026-05-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
553 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 11
Outlet purchase
2026-04-23 · Member activity · RM 36.75
App session
2026-04-11 · OPLUMO Outlet 11
Points credited
2026-03-30 · Member activity · RM 41.65
Win-back campaign delivered
2026-03-18 · OPLUMO Outlet 11
Outlet purchase
2026-03-06 · Member activity · RM 46.55
Points credited
2026-02-22 · OPLUMO Outlet 11
Outlet purchase
2026-02-10 · Member activity · RM 51.45