Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13648
VM0013648Silvermember13648@example.test · +601110013648 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,307
Current loyalty balance
Lifetime Spend
RM 2,884
Across 14 visits
Total Visits
14
Since 2025-09-18
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
152d
2026-05-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,307 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 15
Outlet purchase
2026-04-28 · Member activity · RM 128.25
App session
2026-04-16 · OPLUMO Outlet 15
Points credited
2026-04-04 · Member activity · RM 145.35
Win-back campaign delivered
2026-03-23 · OPLUMO Outlet 15
Outlet purchase
2026-03-11 · Member activity · RM 162.45
Points credited
2026-02-27 · OPLUMO Outlet 15
Outlet purchase
2026-02-15 · Member activity · RM 179.55