Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 13643
VM0013643Membermember13643@example.test · +601110013643 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted Out
Points Balance
916
Current loyalty balance
Lifetime Spend
RM 1,146
Across 13 visits
Total Visits
13
Since 2025-10-01
Average Order Value
RM 89
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
157d
2026-05-05
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
916 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 10
Outlet purchase
2026-04-23 · Member activity · RM 66.75
App session
2026-04-11 · OPLUMO Outlet 10
Points credited
2026-03-30 · Member activity · RM 75.65
Win-back campaign delivered
2026-03-18 · OPLUMO Outlet 10
Outlet purchase
2026-03-06 · Member activity · RM 84.55
Points credited
2026-02-22 · OPLUMO Outlet 10
Outlet purchase
2026-02-10 · Member activity · RM 93.45