Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 13640
VM0013640Goldmember13640@example.test · +601110013640 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,834
Current loyalty balance
Lifetime Spend
RM 3,544
Across 31 visits
Total Visits
31
Since 2025-02-25
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
51d
2026-08-19
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,834 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 7
Outlet purchase
2026-08-07 · Member activity · RM 69.75
App session
2026-07-26 · OPLUMO Outlet 7
Points credited
2026-07-14 · Member activity · RM 79.05
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 7
Outlet purchase
2026-06-20 · Member activity · RM 88.35
Points credited
2026-06-08 · OPLUMO Outlet 7
Outlet purchase
2026-05-27 · Member activity · RM 97.65