Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 13637
VM0013637Silvermember13637@example.test · +601110013637 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,496
Current loyalty balance
Lifetime Spend
RM 1,870
Across 21 visits
Total Visits
21
Since 2025-05-04
Average Order Value
RM 73
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
163d
2026-04-29
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,496 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 4
Outlet purchase
2026-04-17 · Member activity · RM 54.75
App session
2026-04-05 · OPLUMO Outlet 4
Points credited
2026-03-24 · Member activity · RM 62.05
Win-back campaign delivered
2026-03-12 · OPLUMO Outlet 4
Outlet purchase
2026-02-28 · Member activity · RM 69.35
Points credited
2026-02-16 · OPLUMO Outlet 4
Outlet purchase
2026-02-04 · Member activity · RM 76.65