Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 13629
VM0013629Goldmember13629@example.test · +601110013629 · Preferred outlet: OPLUMO Outlet 13
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,499
Current loyalty balance
Lifetime Spend
RM 3,125
Across 25 visits
Total Visits
25
Since 2025-02-12
Average Order Value
RM 129
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
172d
2026-04-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,499 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 13
Outlet purchase
2026-04-08 · Member activity · RM 96.75
App session
2026-03-27 · OPLUMO Outlet 13
Points credited
2026-03-15 · Member activity · RM 109.65
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 13
Outlet purchase
2026-02-19 · Member activity · RM 122.55
Points credited
2026-02-07 · OPLUMO Outlet 13
Outlet purchase
2026-01-26 · Member activity · RM 135.45