Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 13615
VM0013615Membermember13615@example.test · +601110013615 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
314
Current loyalty balance
Lifetime Spend
RM 393
Across 13 visits
Total Visits
13
Since 2026-01-11
Average Order Value
RM 31
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
314 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 16
Outlet purchase
2026-08-03 · Member activity · RM 23.25
App session
2026-07-22 · OPLUMO Outlet 16
Points credited
2026-07-10 · Member activity · RM 26.35
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 16
Outlet purchase
2026-06-16 · Member activity · RM 29.45
Points credited
2026-06-04 · OPLUMO Outlet 16
Outlet purchase
2026-05-23 · Member activity · RM 32.55