Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 13613
VM0013613Goldmember13613@example.test · +601110013613 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,328
Current loyalty balance
Lifetime Spend
RM 4,160
Across 33 visits
Total Visits
33
Since 2025-01-27
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
44d
2026-08-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,328 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-26 · OPLUMO Outlet 14
Outlet purchase
2026-08-14 · Member activity · RM 111.00
App session
2026-08-02 · OPLUMO Outlet 14
Points credited
2026-07-21 · Member activity · RM 125.80
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 14
Outlet purchase
2026-06-27 · Member activity · RM 140.60
Points credited
2026-06-15 · OPLUMO Outlet 14
Outlet purchase
2026-06-03 · Member activity · RM 155.40