Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13600
VM0013600Membermember13600@example.test · +601110013600 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted Out
Points Balance
406
Current loyalty balance
Lifetime Spend
RM 508
Across 5 visits
Total Visits
5
Since 2026-04-18
Average Order Value
RM 99
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
102d
2026-06-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
406 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 1
Outlet purchase
2026-06-17 · Member activity · RM 74.25
App session
2026-06-05 · OPLUMO Outlet 1
Points credited
2026-05-24 · Member activity · RM 84.15
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 1
Outlet purchase
2026-04-30 · Member activity · RM 94.05
Points credited
2026-04-18 · OPLUMO Outlet 1
Outlet purchase
2026-04-06 · Member activity · RM 103.95