Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 13577
VM0013577Silvermember13577@example.test · +601110013577 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted In
Points Balance
1,435
Current loyalty balance
Lifetime Spend
RM 1,794
Across 22 visits
Total Visits
22
Since 2025-07-05
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
83d
2026-07-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,435 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 12
Outlet purchase
2026-07-06 · Member activity · RM 53.25
App session
2026-06-24 · OPLUMO Outlet 12
Points credited
2026-06-12 · Member activity · RM 60.35
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 12
Outlet purchase
2026-05-19 · Member activity · RM 67.45
Points credited
2026-05-07 · OPLUMO Outlet 12
Outlet purchase
2026-04-25 · Member activity · RM 74.55