Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 13544
VM0013544Platinummember13544@example.test · +601110013544 · Preferred outlet: OPLUMO Outlet 13
High ValueWeekend
Consent Status
Opted In
Points Balance
5,941
Current loyalty balance
Lifetime Spend
RM 7,427
Across 41 visits
Total Visits
41
Since 2024-07-26
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
85d
2026-07-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,941 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 13
Outlet purchase
2026-07-04 · Member activity · RM 132.75
App session
2026-06-22 · OPLUMO Outlet 13
Points credited
2026-06-10 · Member activity · RM 150.45
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 13
Outlet purchase
2026-05-17 · Member activity · RM 168.15
Points credited
2026-05-05 · OPLUMO Outlet 13
Outlet purchase
2026-04-23 · Member activity · RM 185.85