Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 13533
VM0013533Membermember13533@example.test · +601110013533 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
651
Current loyalty balance
Lifetime Spend
RM 814
Across 4 visits
Total Visits
4
Since 2026-05-10
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
98d
2026-07-03
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
651 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 2
Outlet purchase
2026-06-21 · Member activity · RM 123.00
App session
2026-06-09 · OPLUMO Outlet 2
Points credited
2026-05-28 · Member activity · RM 139.40
Win-back campaign delivered
2026-05-16 · OPLUMO Outlet 2
Outlet purchase
2026-05-04 · Member activity · RM 155.80
Points credited
2026-04-22 · OPLUMO Outlet 2
Outlet purchase
2026-04-10 · Member activity · RM 172.20